The phrase signifies a selected enterprise downside: diminished income from books bought at a location recognized because the Lindon truck depot. This means a retail outlet, probably specializing in books, located inside or close to a trucking hub in Lindon. Such places typically cater to a transient buyer base, similar to truck drivers and vacationers.
Understanding the elements contributing to underperformance at this particular location is essential for creating efficient options. Evaluation may embody inspecting native market demographics, competitors from different booksellers (bodily or on-line), pricing methods, product choice, advertising efforts, and the general financial local weather impacting discretionary spending. Enhancing gross sales efficiency may contain changes to stock, focused promotions, enhanced visibility, or exploring various gross sales channels. This evaluation may inform broader enterprise methods associated to website choice and market segmentation.